If you are using Twitter in your social media marketing campaign, you have probably heard of the term, “hashtags”. According to Wikipedia, hashtag is a ” word or phrase prefixed with a hash symbol (#)” that can be posted with a tweet. The objective of attaching a hashtag is to facilitate information gathering process when using an internet searching tool. Depending on what you are tweeting about, selecting the proper hashtags may be a challenge. Here is a tool that may help you attract individuals to read your tweets.
Hashtags.org is a search tool that provides intelligence on hashtags that are used on Twitter. It is a very good source to find out what trending on the microblogging site. Figure 1 illustrates the trending graph for the hashtag, “#fdi” in a 12 hour time period on October 6th, 2010.
According to the graph, there were seven tweets that were sent out with the hashtag at 9 am EST.
Using this tool strategically involves making a list of possible hashtags, entering them in the search tool and then identifying the right tags. The right tags can be defined as a tag that is very popular or an unique tag that once clicked upon will lead to a select few tweets.
Hashtags is available at www.hashtags.org